Overcoming the Fear of Prospecting

An all-too-common occurrence in our industry is the fear of making telephone calls. It is a telling paradox in that the telephone is the primary tool of our profession. When I started as a stockbroker in 1980, I experienced major call reluctance. Night after night I sat on my couch with a knot in my stomach anticipating another agonizing day of wrestling with my fear of making phone calls. Over the next couple of years I learned to look at the telephone as a tool. As a result my fear